Marketing Manager
LOCATION: Hingham, Norfolk (NR9) - Office based role
DEPARTMENT: Sales and Marketing
SALARY: Competitive
HOURS: Full time/permanent - 37 hours per week (Mon – Thurs: 8hrs/ Fri: 5 hrs – finish early)
About the role
You will be a creative marketeer who takes a hands-on approach, but is equally as comfortable guiding the strategic marketing direction. Whilst having a demonstrable command of all aspects of Marketing, you will have a particular passion and flair for planning and organising exhibitions, creating insightful long and short copy for social, blog, articles, press release, web and presentations for technical products that are designed to enhance passenger experience.
You will be a proactive and creative thinker, curious and with a positive can-do attitude who is ready and willing to build on the existing success of the Mirus brand. Most importantly you will be flexible and be comfortable handling multiple priorities simultaneously. Aircraft seating is a highly prestigious sector of the aerospace industry, and Mirus designs some of the lightest and most passenger experienced focused seats in the industry – which our airline customers use to differentiate their own brands.
This is an exciting hands-on role for someone who enjoys combining strategy with delivery in a specialist B2B environment.
In your role as our Marketing Manager, you will:
Website & Digital
- Manage and update the current website
- Improve SEO and performance
- Oversee photography, video and project content
LinkedIn & Digital Marketing
- Plan and deliver regular LinkedIn content
- Develop thought leadership content for Directors
- Monitor analytics and optimise performance
Trade Media & Industry Presence
- Manage advertising and editorial presence in key industry press outlets
- Develop industry PR opportunities and press releases
- Coordinate Mirus’ annual Hamburg Interiors Expo attendance and other shows and conferences
- Identify speaking, sponsorship and networking opportunities
Content & Brand Development
- Create compelling case studies from completed projects
- Develop capability decks and bid support materials
- Strengthen Mirus’ brand positioning and messaging
- Ensure consistency across all marketing collateral
Business Development Support
- Conduct market research to identify new opportunities, gather customer insights, and track industry trends
- Support bids through preparation of customer demonstration seats – working with internal teams to develop the right specifications to support the tender
- Develop structured marketing campaigns
- Assist in tracking leads and marketing ROI
About you
To help Mirus continue our journey of growth, you will bring your expertise within a marketing capacity and a drive for operational excellence along with the following skills, experience, qualifications and attributes:
- Proven experience in brand led B2B Marketing (aerospace, marine, other brand-lead technical product industries)
- The ability to manage LinkedIn and digital campaigns
- Experience with trade publications and event marketing
- Proven capability organising and co-ordinating large trade exhibitions/events
- Experience briefing or managing website projects
- The ability to create market collateral – presentations, sales literature etc
- Strong content writing and editorial skills, including press releases, blogs, case studies, thought leadership
- Commercial awareness and understanding of professional services marketing
- Proficient in MS Office Suite, digital marketing platforms and best practices.
- Strong project management and budget management skills.
- An understanding of branding and how this can be used as a differentiator when competing against entrenched competition
- Demonstrable understanding and application of guerrilla marketing
Desirable:
- Experience in a Marketing position within the aerospace or engineering industry
- Post Graduate or Professional Marketing qualification (eg. Chartered Institute of Marketing)
- Experience in a fast-growing SME
- Experience with trade publications and event marketing
- Proficient in using Photoshop, Canva and other marketing software
- Strong and creative copywriting skills
- Experience creating website content in WordPress
Personal skills / attributes:
- Ability to work independently and proactively
- Ability to work to tight deadlines successfully in a fast-paced environment
- Strong communication skills and the ability to influence at all levels both internally and externally
- Have excellent teamwork and interpersonal skills with an aptitude in building relationships with professionals of all organizational levels
- Reliable, conscientious with a strong character and excellent eye for detail
- Thrive in a challenging environment, be approachable and open minded with a flexible attitude
- Excellent organisational skills
Be eligible to work in the UK, comfortable commuting or being based in Hingham, Norfolk and work flexible hours required
We really want to hear from you, so don’t miss your opportunity to join our community of passionate and exceptional people who challenge the accepted norm! Once you apply, your CV will be held on our central database. Please do let us know if you do not wish for us to retain your details. If your application is successful, you will be contacted in due course.
If you’re ready to take the next step in your career and be a part of a company that values your skills and contributions, we encourage you to apply for our Marketing Manager position. Come on a journey with us and be part of making a positive and impactful difference!
Please kindly note, at this moment in time we are respectfully not engaging with any agencies for our roles.
ABOUT THE COMPANY
Founded in 2015, Mirus Aircraft Seating Ltd has grown rapidly to become a leading aircraft seating OEM, with operations in the UK, Malaysia and China. We seek excellence at every step, from conception to delivery and beyond.
“Excellence is to do a common thing in an uncommon way, by those who dare to challenge the accepted norm.”
Ben McGuire, Chief Executive Officer
We believe form, function, innovation, sustainability, and the best possible passenger experience are all mutual cornerstones of success when putting pen to paper on a new design and delivering to our airline customers.
Along with our proven record of delivering large and small scale OEM and airline retrofit programs to some of the biggest names in the industry, we are committed to bringing the highest quality seating and unparalleled service to our customers.
ABOUT OUR BENEFITS
We offer some fantastic benefits including:
-
- Enhanced company pension. Up to 8% contribution (4% employee/ 4% employer)
- 25 days annual leave with an additional day off on your birthday, plus bank holidays
- Option to buy one week’s additional annual leave each year
- Agile working. Flexible start and finish
- Early finish on a Friday
- Full company Christmas shut down
- Training and development
- Generous family friendly benefits
- SimplyHealth (covers opticians, dental and GP)
- Events planned throughout the year
- Refer a friend scheme
- Long service award
At Mirus, we’re committed to creating a welcoming environment for all applicants. If you require any reasonable adjustments during your interview process, please let us know.
